Content Marketing Specialist

Senior Content Marketing Specialist

Job Responsibilities

- Develop, implement, and manage content strategies to increase brand awareness, engagement, and lead generation.
- Create high-quality content for various platforms including blog posts, social media, email newsletters, case studies, and white papers.
- Conduct thorough research to understand target audience needs, industry trends, and competitive content.
- Collaborate with design and SEO teams to optimize content for search engines and enhance visual appeal.
- Analyze content performance metrics and use data-driven insights to improve future content strategies.
- Manage and oversee the company’s content calendar, ensuring a consistent flow of relevant content.
- Engage with audiences on social media channels, responding to comments, questions, and feedback to build brand loyalty.
- Stay updated with the latest content marketing trends and tools to ensure cutting-edge content delivery.

Job Requirements

We’re looking for a creative and analytical Content Marketing Specialist with the following qualifications:

  • Bachelor's Degree in Marketing, Communications, Journalism, or a related field
  • 3+ years of experience in content marketing, copywriting, or digital marketing, preferably in a startup or growth-focused environment
  • Strong writing, editing, and storytelling skills with a keen eye for detail and brand voice consistency
  • Experience with SEO principles, keyword research, and content optimization techniques
  • Ability to analyze content performance metrics and apply insights for content improvements
  • Strong project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus

Our Benefits

Why join us?

  • Flexible work environment with a collaborative and supportive team
  • Opportunity to shape and grow the content marketing strategy from the ground up
  • Professional development support, including access to marketing courses, certifications, and conferences
  • Potential for performance-based bonuses and stock options in a fast-growing company
  • Exposure to diverse content channels and marketing tactics, fostering well-rounded growth in digital marketing

Portfolio Requirements

To apply, please include a portfolio or links to content you’ve created, such as blog posts, social media campaigns, or case studies that demonstrate your content marketing skills.

Education & Experience

Bachelor's Degree in Marketing, Communications, Journalism, or a related field preferred; relevant experience in content marketing is also considered.

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